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Fitness Guru and Bodybuilding Expert Joe Weider Dies at 93

The fitness and bodybuilding communities lost an icon last weekend with the death of Joe Weider. A bodybuilding expert, fitness magazine publisher, and mentor to Arnold Schwarzenegger, Weider died of heart failure at Cedars-Sinai Medical Center in Los Angeles. He was 93 years old. His age at death is a testament to his understanding of fitness and health. Like Jack Lalanne, who died in 2011 at the age of 96, Weider attributed his longevity to exercise and healthy living, and both men developed lucrative...

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Way Back Wednesday Spring Fever I: Infomercial Hair Remover

Posted by Nicci | Posted in Beauty, Personal Care, Way Back Wednesday | Posted on 23-02-2011

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Hair Remover Help You Kick off Spring with Smooth Skin

Here in our neck of the woods, we’ve gone from record lows to record highs in only a week.   With sub-arctic temps of -38 degrees one week and beautifully warm days in the 80′s the next, we’ve quite literally had a temperature swing of 120 degrees.  With the sneak preview of spring, I’ve realized that in just a few short weeks, it will be time to start thinking about things like wearing skirts without tights and boots, or (gasp) baring my legs in shorts.  This means, of course, I’ll have to start regularly removing the hair from my winter Sasquatch legs . . . and shaving higher than my knees.  Of course, shaving isn’t the only option in hair removal.  Waxing, depilatory creams and gels, even buffers can help make your legs presentable.  Or if not presentable (be sure to tune in next week to read about as seen on TV tanning options), at least smooth and hairless.

The hair remover that paved the way for every future infomercial hair remover is, of course, the unfortunately named Nad’s.  Nad’s was named for Nadine, the daughter of the hair remover’s Australian inventor.  Unfortunately, that name doesn’t translate well for American audiences.  Particularly when uttered by someone using the awkward hand motions in this early Nad’s infomercial:

I find it interesting to compare this early infomercial with the as seen on TV offerings today.  Generally, to advertise a hair remover these days, one would show off a model’s lean, sleek, hair free legs.  The early Nad’s infomercial, however, takes the interesting approach of offering the testimony of two heavyset, hirsute women with nary a smooth, bare leg in sight.

Painless Hair Remover Options

Smooth Away Hair RemoverHair remover products today offer a variety of methods, most of which promote the idea of pain-free hair removal.  Smooth Away (complete with smooth, leggy model) promotes buffing the hair away.  Hair Block is a mess-free roll on depilatory.  Other methods are similar to professional hair remover devices:  Slique replicates the ancient-yet-trendy threading, while No! No! Hair mimics a laser hair remover.

So with Spring teasing me relentlessly, I eagerly anticipate the warmer weather while simultaneously dreading the complications to my beauty and hygiene routine.  No more hiding under bulky sweaters and long pants.  Warm weather means bare skin, and for this pasty, pudgy, slighly prickly writer, it means it’s time to break out the hair remover, the self tanner, and break out Insanity to get fit quick.

But that’s a lot of change from my lethargic winter cocoon.  Let’s not get too crazy yet.  Baby steps.

First, the hair remover.  Everything else follows.

A Valentine Public Service Announcement from SeenOnTV Express

Posted by Nicci | Posted in Other Stuff | Posted on 16-02-2011

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Cupid Versus As Seen On TV Gift Giving

Another Valentine’s Day is recently gone by, and in these first few days following the Celebration of Love, millions of men are breathing a sigh of relief that they are off the hook for another year.  Millions more are trying to figure out how to wire the dog house for basic essentials like heat, ESPN, and Cinemax.  While we feel strongly that some amazing innovations can be discovered through as seen on TV marketing, we also understand that choosing the perfect expression of your love from an infomercial may not be the quickest route to your sweetie’s heart.  Even if the infomercial product itself is an amazingly effective and revolutionary device, there are certain items one only buys for oneself, and buying them as a romantic gift may precipitate your residency in Fido’s home.

As a public service to you, we at Seen on TV Express present some as seen on TV items that you may want to avoid purchasing for your beloved next Valentine’s Day.  For those of you who were perplexed when you arrived home on February 15 to find the locks changed and your clothes strewn about the front lawn, peruse this list to see if the Valentine gift you purchased may be the culprit behind your eviction.

Surprisingly Unromantic As Seen on TV Gifts

All of the as seen on TV products on this list are good, effective products that serve a unique purpose and serve it well; however, none of them will earn you brownie points if you bestow them as gifts on the most romantic of holidays.  To help you understand why these gifts and your efforts will be decidedly underappreciated, we will offer along with each item the message your beloved infers from your thoughtful, yet misguided gift.

  • PedEgg – “There is no way I’m giving you a foot massage or  touching those hooves you call feet until you sandblast them with this metal grater.”
  • Bionic Fish Finder – “I know you could care less about fishing, but I totally dig it, so while you’re busy not talking to me because I got you a Fish Finder for Valentine’s Day, I’m going to borrow it and spend all day on the lake with my buddies, m’kay?”
  • Dropps Pre-Measured Laundry Detergent Pacs – “I know you would like a little extra help around the house, so I’m helping out by giving you something to make laundry easier.”
  • Femestra Menopause Relief – “You’re grouchy and miserable to live with, and I’m too cheap to pay the exorbitant air conditioning bill anymore.”
  • Chamonix Esotique RF Anti-Aging System – “You’re old.”
  • Curve Control Jeans – “You’re fat.”
  • Easy Curves – “I wish you had bigger boobs.”

Easy Curves - As Seen on TVLuckily, there are romantic as seen on TV gifts that can help you weasel your way back into her heart.  Show up at your doorstep with a Snuggie for Couples and a copy of  Ultimate Love Songs from Time Life to show her you want to get close and cozy.  To really help her frozen heart to thaw, surprise her with a Royal Heirloom Ring, the as seen on TV replica of Princess Diana’s engagement ring, handed down to her son Prince William and now passed on to his betrothed.

If that doesn’t work there are plenty of infomercial tools and home improvement products that can help you transform the doghouse into a suitable man cave.

As seen on TV products are all about solutions.

Whether finding the perfect gift, digging your way out of a difficult situation, or making lemonade from the sour look your beloved is casting your way, you can count on an as seen on TV innovation to come to the rescue.

Heat Surge Battles Deep Freeze

Posted by Nicci | Posted in Household Products, Way Back Wednesday | Posted on 09-02-2011

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Fight Arctic Chill and Your Heating Bill with Heat Surge

Heat SurgeAs I write this post, we are preparing for a winter storm predicted to dump approximately a foot of snow–for the second time in a week.  The current wind chill is -5 degrees, which will seem downright balmy tomorrow when the actual temp bottoms out at -3.   As someone who positively hates to be cold, I can hear the central heat blasting away, and I while I’m cozy now, I dread the utility bill coming my way next month.  So for today’s Way Back Wednesday, we’re going to take our inspiration from people who relish the past.  With superior craftsmanship, the Amish have added old world style to modern BTUs with the Heat Surge Hand Crafted Amish Electric Fireplace.

Heat Surge Flameless Electric Fireplace Provides Warmth, Beauty, and Safety

I love to curl up in front of a crackling fire.  In fact, I would love a roaring fire in the fireplace right now.  However, I’m always skeptical of building a fire late at night.  First of all, there’s the hassle of building the fire to start with.  By the time it reaches an appropriate level of warmth and flame, it will be time to go to bed.  Then I have to figure out how to smother the flame, and I spend the rest of the night restless and unable to sleep, fearful that some sneaky ember is going to escape and burn my house down.  Maybe I’m paranoid, but I don’t need that kind of stress when I’m trying to create a cozy atmosphere.  Kind of defeats the purpose, no?

The Heat Surge provides the ambience of a glowing fire without the hazards.  Even though the Heat Surge puts out over 4600 BTUs at its highest setting, it remains safe to the touch.  It flickers like a fire, but without the dangers of fire, and it is easily portable, allowing you to warm any room instantly without wasting money heating empty rooms.

Part of the appeal of the Heat Surge is the beautiful mantle, carefully constructed by Amish craftsmen.  The Heat Surge doesn’t look like an ordinary portable heater; rather, it has the decorative appearance of a real fireplace.

Heat Surge, iHeater, and Twin Draft Guard Combat Winter Utility Bills

The Heat Surge is not the only bill-busting infomercial heater.  If you want a portable heater that features safety and a high heat output, but don’t need the Amish craftsmanship or ambience of a real fireplace, the iHeater may be the best heating option for you.  The iHeater uses energy efficient quartz infrared technology  to heat up to 1,000 square feet for only pennies a day.  Maximize the warmth, energy efficiency, and money saving capabilities of either the Heat Surge Electric Fireplace or the iHeater by eliminating drafts around doors and windows with the Twin Draft Guard.  Use the easy-to-install Twin Draft Guard to keep cold winter air out (a must with our recent blizzard conditions) and keep the warm air generated by your Heat Surge or iHeater inside.

With most of the nation under a deep freeze, with skyrocketing utility costs, and with poor economic conditions, now is the perfect time to save money and conserve energy with a safe, effective portable heater.  You shouldn’t have to burn money to stay warm this winter, and with the Heat Surge Flamess Electric Fireplace and the iHeater, you don’t have to.

Way Back Wednesday Meets What’s New Wednesday: The Flex Mini

Posted by Nicci | Posted in Exercise Equipment, Way Back Wednesday, What's New Wednesday | Posted on 02-02-2011

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Electrifying Buns Courtesy of the Flex Mini

Although it is fun to take a look back at some of the more popular, amusing, or confusing infomercial products in As Seen On TV history, it is also important to take a look at what is hot now.  Today on Way Back Wednesday, we are going to introduce a new SeenOnTV Express blog feature:  What’s New Wednesday.  What’s New Wednesday will alternate with Way Back Wednesday posts, bringing the blog a mixture of old and new infomercial products.  Although this week kicks off our new What’s New Wednesday series, we could also easily have called today’s feature “Way Backside Wednesday” as we look at the hottest thing in butt-sculpting since Buns of Steel:  The Flex Mini.

The Flex Mini

The Flex Mini is the latest Electronic Muscle Stimulation (EMS) toning device from the makers of the Flex Belt.  EMS has come a long way since its early days, as described in our post about Dr. Ho’s Muscle Massager.  EMS devices no longer look like something used for shock therapy in One Flew Over the Cuckoo’s Nest, but they are instead safe, effective tools for sculpting and toning the muscles.

The Flex Mini Revolutionizes Butt Workouts

Before the Flex Mini, sculpting, toning, and shaping the gluteal muscles required heavy exercise of the large muscle groups of the lower body.  Squats, stiff legged deadlifts, and lunges were de rigueur for a tight rear view, until various lower body sculpting infomercial products such as the Thigh Glider and 3 Minute Legs offered an easier way.  With the Flex Mini, though, your butt gets an effective workout without the traditional workout.  In fact, you can get intense muscle stimulation while you go about your daily routine.

The Flex Mini is discreet and comfortable.

The Flex Mini is medical grade, yet can be worn comfortably under clothes.  In just thirty minutes with the Flex Mini, the muscles of your butt and the backs of your upper thighs will get targeted stimulation, simulating the contractions of traditional, weight-bearing lower body exercises.  In fact, in a clinical study, 100% of Flex Mini users said the product worked for sculpting and toning the rear.  Furthermore, the Flex Mini is FDA cleared as a Class II medical toning device, proving that EMS for consumer use has truly evolved.